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  • On Board with Professional Psychology, Issue 6
  • Get Featured on ABPP’s Social Media Channels!
  • News

Get Featured on ABPP’s Social Media Channels!

  • Date created: July 28, 2025
  • Issue 6
Want to be featured on ABPP’s social media platforms? Here’s how.
Social media channel icons on a mobile phone screen held in hand. Networking apps.

Jeff Shafar is a Digital Marketing Strategist helping to build ABPP’s social media presence. 

Our goals are to build a library of content on YouTube to drive general public traffic to the ABPP website to find board certified Specialists, showcase Specialists’ accomplishments and specialty boards activities on Instagram, Facebook, X and LinkedIn, and to educate the public and other professionals on the importance and value of ABPP board certification. 

We want to feature you!

View Jeff’s instructional video about how to submit content and get involved!

Below are two kinds of short videos that we are looking to receive from ABPP Specialists, which would be edited and formatted for ABPP’s social media outlets: 

1. Question & Answer: Specialists will choose one question from their field of work that they know the general public may be misinformed about and answer it in short form.

  • For example: How do I know if I am depressed? What is a functional neurological disorder? What should I do if I think I have a concussion?
  • Feel free to film as many Q&A videos as you wish. I will gladly take and use any and all that you send.

2. Member Highlight: This video series showcases ABPP members sharing their experience on how becoming board certified helped their professional career and why they recommend professionals in the field pursue board certification. Specialists will answer the following three questions:

  • What inspired you to get board certified?
  • How has board certification contributed to your professional activities?
  • What advice would you give to psychologists or trainees interested in pursuing board certification?

How to Submit a Video

Submit videos directly to Jeff Shafar at jeff.shafar@abpp.org. Send videos as an attachment on your email in its original size, or use a cloud based link like iCloud or Google Drive to send the file in its original size. You are welcome to contribute multiple videos.

Along with your videos, please include a high resolution headshot of yourself to display in the content thumbnail. Please also list your name and credentials exactly as you would like them displayed on social media. 

Follow the instructions below to create your video!

Instructions:

For all videos, record everything in landscape (horizontal) either on a desktop/laptop or on your cell phone. Record videos in high resolution (at least 1080p). Provide the following:

  • Opening (1 minute) Briefly introduce yourself and your credentials
  • Content (3-6+ minutes): Pose a question and provide an answer or you share how board certification helped your professional career and why you suggest others pursue it.
  • Closing (1 minute): Let the viewer know how they can reach you for further discussion on the topic (if you want public communication, otherwise simply direct them to the ABPP website). Let viewers know that they can learn more about board certification in your field at ABPP.org.

Below are specific instructions for recording on various video platforms.

Zoom:

  • To enable HD zoom recording:
  • Go to Zoom desktop client settings.
  • Click on “Video” in the left sidebar.
  • Enable “HD” video.
  • Record in high resolution 1080p

Windows Camera App:

  • Use this option if you are on a PC and do not have a zoom account:
  • Open the Camera App: Search for “Camera” in the Windows search bar.
  • To set up HD recording, click the settings icon (three dots), and then select “Video Quality” to choose your desired resolution (1080p)
  • Select Video: Choose the “Video” option.
  • Start Recording: Click the record button.
  • Stop Recording: Click the stop button when finished.

Quicktime App:

Use this option if you are working on a Mac and do not have a zoom account:

  • Open QuickTime Player
  • In the QuickTime Player options, select “High” quality and when exporting select 1080p
  • Choose “File > New Movie Recording,”
  • Click the record button

Please let me know if you have any questions about setup, content, or sending videos. I am happy to set up a Zoom call to discuss your ideas or the nuts-and-bolts of recording your video!

Man hiking in scenic mountainous landscape outdoors

Jeff Shafar

Digital Marketing Strategist
American Board of Professional Psychology
Correspondence: jeff.shafar@gmail.com

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